Web design is a dynamic area that is constantly evolving with new and improved solutions. If we look back at the 2000s, we undoubtedly would remember incredibly heavy texts and stagnant websites. We only considered constructing a site for one screen size at the time because we primarily dealt with desktop PCs.
We began to see web pages on smaller devices, such as tablets and smartphones, as technology progressed. User experience design has become more difficult as technology has become more complex (UX). To this, there are two solutions, i.e. responsive and adaptive design.
Understanding that a responsive design has a single fluid layout that adjusts to match any screen size is the quickest and easiest method to distinguish between the two.
Here are the pros and cons of choosing a responsive design.
• Seamless experience
Users will get the same, seamless experience regardless of device type – smartphones, desktops, etc. Even as people go from one device to another, they retain a sense of familiarity and trust. Therefore, responsive design ensures that the user experience is consistent across all devices, which is important for a positive user experience.
• Reduced maintenance tasks
It won’t take much engineering or maintenance work because the site uses the same information across all devices. You will save time and effort updating your site with a responsive design. You will have more time to focus on other important tasks like marketing, content creation, A/B testing, customer service, etc.
• Improved search engine optimization
Google prefers websites that are mobile-friendly, which responsive websites excel at. Make sure your web design software allows you to construct mobile-friendly, responsive websites.
Because you don’t require a separate mobile site, responsive design is easy to set up and implement. Creating stand-alone mobile sites can save you money on development, support, and maintenance. You may also organize and oversee all of your information in one single spot from a logistical standpoint.
• Enhance the efficiency of crawling and indexing
Instead of crawling your page many times with numerous crawler agents to obtain all versions of the content, a single web crawler agent will crawl your page once for responsive websites. It enhances crawling efficiency directly and indirectly by allowing search engines to index more of your site’s material, keeping it relevantly new.
• Page loading takes a longer time
Responsive websites load information for all devices, not just those your visitors use. Hence, load speed is one of the most essential considerations in responsive web design.
• Integration of ads is difficult
Ads can be more difficult to incorporate properly with responsive web pages since they must accommodate all resolutions. Because the website will flow from device to device, advertising may not be properly configured until the site changes to specific screen widths.